How to Make Your Website More Visible on Google

First Thing is to Confirm Your Visibility on the Internet
Image credit: TCEA blog

Especially after you launch a website or blog, you're eager to be seen on Google. That's what every publisher wants. However, you may wait for months without a single external visit. Then, you're likely to conclude your website is not visible on the internet.

And if this is true, you've just hit the dead end. Google is not showing you? You won't be found by your targeted audience except you apply my tactics in, "How to Dominate the Internet Without Google or Ranking".

What can you do to make your website be found on Google and other search engines?

Also, for some publishers (even old), they might just be seeing a few visits per day (like 121 or thereabout). Of course, something or many things may be wrong. Could it be that they're not visible to search engines? No.

With the little traffic they're receiving, it showed they'd been seen by search engines already. And people are following that to your pages. However, if you're in these shoes, you obviously want to be seen more in order to win more organic traffic, followers, and conversions. That takes us to a variant of your question.

How can you increase the website visibility on Google?

This post will guide you on how to get visible on Google, increase your presence if not yet satisfied, what could be wrong and how to do it right, how to submit your URL to Google and other search engines, and much more.

The First Thing is to Confirm Your Visibility on the Internet

The primary thing about the internet and content publication is that, once you post an article or your website is launched, you're practically visible on the internet. If you're in doubt, here is what Google says about your presence on the internet.

Inclusion in Google's search results is free and easy; you don't even need to submit your site to Google. Google is a fully automated search engine that uses software known as "web crawlers" that explore the web on a regular basis to find sites to add to our index. In fact, the vast majority of sites listed in our results aren't manually submitted for inclusion, but found and added automatically when our bots crawl the web.

Take note of "...the vast majority of sites listed in our results aren't manually submitted for inclusion..."

Once you're done publishing or launched, you're automatically qualified for being seen by search engines.

Test Site Index

However, if you think you're not, you can check your site's status through the "site index" test. To do this, type "site:abcde.com" and search through your browser address bar. Replace 'abcde.com' with your own domain name.

If any of your pages, posts, or parts are shown in the results shown, it means your website has been properly indexed and visible.

Have you done that? Is it positive?

Use Manual Submission

If otherwise, you may need to manually submit the website to Google and similar search engines. I recommend the service of Freewebsubmission. With that service, you can submit your URL to about 30 search engines at a go and FREE of charge.

Check if Ever Been Crawled/Indexed

The site test is a quick way to know if your website is already visible on Google. You can also manually check that status following my cheats in, "How to Check If Google is Crawling and Ranking Posts". There, you will find 4 sure-fire methods to confirm if you're active online.

Why You're not visible to the Search Engines

If you'd found out you're not visible yet, won't it interest you to know what you've done wrong. Won't you like to know where you'd missed out?

In fact, if you manually submit your URL to several search engines as earlier recommended, with any of the following issues, you're not guaranteed any success.

Although Google crawls billions of pages, it's inevitable that some sites will be missed. When spiders miss a site or certain pages, it's usually for one or all of the following reasons:
  1. No Backlinks Yet: The site isn't well connected to other sites on the web. Link-Building activities are needed to get natural references from other websites. However, it's NOT an easy task without going illegal. For free backlinks tactics, read How to Get Backlinks FREE this Year: Positive Experience.
  2. The Website is too New: You've just launched a new site and Google hasn't had time to crawl it yet. You may need to give the search engines enough time. You're more likely to wait about 100 days before you start seeing your posts on Google especially in a competitive niche.
  3. The Website is not Well Optimized: The design of the site makes it difficult for Google to crawl its content effectively. Be sure your template is responsive and can easily be navigated for users. If Google receives errors when trying to crawl your site, you've lost your chance to be found on the search engine.

Best Tips to Make Your Website Visible on Google

Handling the above rightly should guarantee you visibility to search engines. However, Google has said it couldn't guarantee your visibility notwithstanding.

What if I can guarantee that? What if I can give you all that other publishers like me had done right which made us visible online?

To be visible and invincible in the following areas:

1. Don't Use Awaiting Pages

Several new publishers do slowly launch their websites. And because all the content or pages are not ready, they place their pages on 'waiting notice' such as 'site under construction', 'will be loaded soon', page not yet ready' 'visit us sooner', 'still loading' etc.

This is a mistake you should avoid. And if you'd made that in the past, it could be the reason you'd lost visibility on Google.

Googlebot, like humans, might have visited your pages when that notice was there. Unlike humans that may likely come back, what the bot reads is that you don't have enough, related, and quality content on your pages. The result of this misunderstanding may not be undone in a few months.

This is why if you search for some websites on Google, instead of the search to show the site title and description, what you see is "under construction". And if you click, it's already replaced with enough content. This means Google still sees the old notice instead of the new words.

In order to solve this problem, republish all your posts to the current dates. Google is likely to recrawl them and effect the changes.

2. Enable "Visible to Search Engines"

Similar to the one above is publishers that do restrict search engines from seeing their content. This may happen by error or intentionally if you're just working on your posts but you don't want people to see your half-done work.

Every blogging platform such as Blogger, Wordpress, Medium, or Wix, has a button to check or uncheck in order to allow or disallow search engines to/from seeing a website and/or its content. These instructions can also be blended into the codes of your website.

Check your website staus. If invisible, change the settings.

3. Optimize Your Website For Crawling and Indexing

Google and other search engines enjoy being able to seamlessly run around every part of a website. This process is called crawling. It's the result we called indexing. If search engines can't read your title, meta descriptions, menu links, tags/labels, headings, and subheadings accurately, you're likely to remain hidden.

Bots should be able to go round your links (on-page SEO), find enough words to read, and fewer (if any) errors such as 404.

If your page-crawling experience is pleasing, you should be visible. If otherwise work on that right away.

4. Write Quality Content

Content, content, and content.

We aren't tired of saying how important content is. You shouldn't be tired of hearing that too if you mean success in your niche.

Google is never interested in ranking any of the following content:

  • posts that have no values to add to what others had written
  • posts that have very few or no original information
  • posts that are too short to give comprehensive reading and guide


I've noticed that many publishers who complain about being removed or not shown on Google fall to one of the three categories above. Google and similar search engines make their money by serving their users well with top-notch content. If you can't provide that, they may not have any business with you. Making you visible is of no use to them.

Keep publishing one of the best posts for each of your titles. If you can't beat them, don't join them.

Naturally, if you do nothing better than quality content, you'll be visible and ranked well just as Google had said.

5. Make Images Searchable and Crawlable

Use at least an image in your post. If you can use more images appropriately, use it. Graphics, chats, etc add values not only to the overall users' experience but they're also content that helps your visibility on Google.

Google, Bing, etc has dedicated service for image search. Once your images rank, you're more than visible. Unfortunately, we don't know which one will rank first - it could be the post or the images. As a bonus, if a searcher clicks on your images in the results, he or she will be taken to the attached posts.

Therefore, work on your images as much as you work on your posts. To achieve visibility with images.
  1. Use Appropriate Photos: Non-copyrighted images can be downloaded from the internet. You can also use your phone to take something unique and if possible, add little touches while editing. If taken from the net, give credit to the sources.
  2. Use the Right-Sized Images. Luckily blogging platforms such as Blogger can automatically resize your images to avoid oversize. Bigger images can slow your pages which is a ranking factor.
  3. Name your Images with Targeted Keywords: while saving your images, use a long sentence such as the titles of the posts, headings, or subheadings. Ensure the keywords are included. Use image 'alt text' property which should also include the keywords.

Conclusion

If you're yet to be visible on Google, it can be temporary especially if you're new. It can also mean you'd made a view mistakes out of your novelty. You can as well be doing a few things wrong which include the structure of your website, the quality of the content, or the wrong use of images.

If you can work around these as efficiently as possible, your visibility on Google and other search engines is guaranteed.

Do you have a different opinion? Have you done everything rightly but still remain invisible? Share your views in the comment section below.

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